Hoffman

name My name is Geoff Hoffman and I am a direct response media consultant with over 10 years of experience in direct marketing, including media planning, strategy, and analysis. I specialize in Direct Marketing Services with core media vehicles in e-mail, search engine marketing, and search engine optimization.

E-Marketing

Troubled Postal System: Good or Bad for Direct Marketing Services?

02nd October 2010
Faced with an estimated $7 billion shortfall in 2010, the United States Postal Service (USPS) had filed for an exigent postal rate increase which proposes a 5.6 percent postage-rate increase to start January 2011. Also proposed is a reduction in service, ... Read >